Friday, October 28, 2005

low blow 2

this week has been a pretty sucky week. can hardly concentrate and stay focused at work. don't know where to start. so many things running through my mind. i feel like i'm going to EXPLODE and my brains splattered all over the office. can't seem to get myself working properly. what could be the reason? exhaustion? stress? frustration? thinking too much?

arrgghh!! i give up on pasting the html codes for some test that i took on blogthings. keep getting error message that my html cannot be accepted.

oh well...haven't been been blogging for the past few days. all these mind boggling nonsense and frustration plus exhaustion has really gotten to me. just yesterday, it was announced, that as of 5pm (thursday) 27/10/05, our mother company, Media Prima has officially taken over 100% stake in ntv7. so now, Media Prima owns all private FTA (Free-To-Air) tv stations (TV3, 8TV, Channel 9, ntv7) other than tv1 and tv2. with that, media prima is turning into the likes of Mediacorp in singapore. what would this lead us to?

extracted from the star:

Friday October 28, 2005
Media Prima buys ntv7 for RM90mil


MEDIA Prima Bhd has agreed to buy Natseven TV Sdn Bhd, which owns and operates rival TV station ntv7, for RM90mil after helping the company deal with its debts.

Natseven, which will see its debt ring fenced, has net debt of RM145mil. Half the debt will be paid by the end of this year. The balance will be settled in three years, beginning in 2006.

The acquisition of ntv7 would see Media Prima control four free-to-air (FTA) TV stations in the country and catapult the company to the lead position in terms of viewers of the TV segment, including pay TV, where it will have a 48% share. Its share of advertising expenditure in the FTA segment will swell to 83%.

Apart from TV3, 8TV and ntv7, Media Prima is set to launch Channel 9 during the first quarter of next year.

“It is also the intention of Media Prima to manage and keep the brand of each TV network under its stable separate,'' Media Prima group managing director and CEO Abdul Rahman Ahmad said at a press conference in Kuala Lumpur yesterday.

Natseven has seen its revenue and profits slide over the past few years. The unaudited net loss for the six months to end-July was RM21.1mil and Rahman said ntv7 was forecast to generate revenue of RM90mil this year.


Media Prima chairman Datuk Abdul Mutalib Mohamed Razak (left) and Abdul Rahman Ahmad.
But Rahman said ntv7, with revenue ranging between RM100mil and RM120mil, will see its ebitda (earnings before income tax, depreciation and amortisation) profit swing into the black and contribute profits to Media Prima.

Apart from giving Media Prima a big share of viewers and advertising revenue, ntv7 can help Media Prima face the challenges of price discounting in TV advertisements.

Discounts given for TV ads are about 50%, the highest among media segments that include the radio and newspapers.

Rahman said Media Prima was targeting to save about RM15mil per year with ntv7, and the savings could be reinvested in improving the local content of its shows.

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